Looking for new ways to recruit students?

10 May

The increasing importance of Data Analytics in Student Recruitment (and tips on how to improve it!)

by Luuk Mulling

Data analytics plays a critical role in student recruitment for higher education institutions. Here are some of the reasons why data analytics is important in student recruitment:

  1. Identifying potential students: Data analytics helps institutions identify and target potential students who are more likely to apply and enroll. By analyzing data on students’ academic performance, interests, and behavior patterns, institutions can create targeted recruitment strategies and outreach campaigns.
15 Jun

Effective Ways to Recognize the Ideal Persona for International Student Recruitment

by Melissa Perich

Effective Ways to Recognize the Ideal Persona for International Student Recruitment

Every school has a different way to identify their target students, it will depend on how the school is positioned in the marketplace. Some institutions might already have a large international community, drawing more international students to its portals when seeking for a higher educational option, some others need to do a little bit of an extra afford to understand their personas and work their way around it effectively.

7 Jun

How does students choose the right University program?

by Melissa Perich

How does students choose the right University program?

Whenever students start searching for information online about university programs, are most likely to be looking for certain patterns and options.

Universities that offer scholarships are the most popular ones, and alongside those, are the ones that offer a high-quality teaching, or it is well ranked.

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