Looking for new ways to recruit students?

1 Jun

Coffee-break: AI in Student Recruitment (Benefits, ideas & Tools)

by Luuk Mulling

This blog is a summary of the Coffee-break on ´AI in Education, special focus on Student Recruitment´. Watch the Coffee-break here (On-demand): https://app.livestorm.co/webinarleads4you/coffee-break-ai-in-education-with-special-focus-on-student-recruitment?type=detailed 


The Webinar discusses the potential impact of AI on education and student recruitment. It highlights the benefits of AI in providing personalized learning experiences and improving the efficiency of recruitment processes. However, it also acknowledges the challenges of AI, such as transparency of sources and data processing, accountability for outcomes, and potential biases and discrimination. The document emphasizes the need for human intervention and creativity in AI-driven systems and suggests repurposing content through AI technology.

Overall, the webinar presents AI as a game-changer in education and recruitment, but also highlights the importance of addressing its limitations and challenges and to have the HumAIne touch 🙂

As we take care of Student Recruitment through Webinars, several AI tools can help create engagement in webinars. Here are some recommended options:

  1. Chatbots and Virtual Assistants: Tools like Chatfuel, ManyChat, or Dialogflow can be used to create AI-powered chatbots or virtual assistants. These bots can assist with attendee questions, provide information, and engage participants in real-time during the webinar.
  2. Speech and Text Analytics: AI platforms like IBM Watson or Google Cloud Speech-to-Text provide real-time transcription and analysis of spoken content during webinars. These tools can help identify attendee sentiment, engagement levels, and key topics of interest.
  3. Polling and Survey Tools: Tools such as Mentimeter, Poll Everywhere, or Slido allow you to create interactive polls and surveys for participants to engage with during the webinar. These tools often have AI capabilities to analyze and display results in real-time.
  4. Automated Transcription and Translation: Services like Otter.ai or Google Cloud Speech-to-Text can automatically transcribe the webinar content in real-time. Some platforms, like Interactio, also offer AI-based translation services, allowing participants to follow the webinar in their preferred language.
  5. Audience Engagement Platforms: Tools like Glisser, AhaSlides, or Vevox offer interactive features such as live Q&A, quizzes, and polls to engage participants. These platforms often utilize AI algorithms to analyze and present real-time engagement data.
  6. Virtual Event Platforms: Platforms like Hopin, Brella, or Run The World provide comprehensive virtual event solutions, including AI-powered features like matchmaking, networking suggestions, and personalized content recommendations. These platforms enhance attendee engagement and facilitate meaningful connections.
  7. Analytics and Insights Platforms: Tools like ZoomInfo, Salesforce Einstein Analytics, or Google Analytics can help you analyze attendee behavior, engagement metrics, and gather insights from webinar data. These platforms leverage AI to provide valuable insights and optimize future webinar strategies.
  8. Marketing Automation Platforms: Tools like Marketo, HubSpot, or Pardot use AI to automate post-webinar follow-up processes. They can send personalized emails, recommend relevant resources, and nurture leads based on attendee behavior and engagement data.

Remember to assess the features and suitability of these tools based on your specific webinar requirements. Consider factors such as integration capabilities, ease of use, pricing, and customer support when selecting the right AI tools for your webinar engagement goals.

Since this might be overwhelming, or you simply could use the help to not only create professional Webinars but moreover get the right students in it and convert them to enrolments, contact us to see if/ how we could help you.


Sources (Recommended readings/ videos!):

5 key trends in Student Recruitment for 2023 – according to us (and our AI-ChatGPT friend 😊)

Book: ´Chat(GPT): Navigating the Impact of Generative AI Technologies on Educational Theory and Practice: Educators Discuss ChatGPT and other Artificial Intelligence Tools´

Book: The AI Classroom: The Ultimate Guide to Artificial Intelligence in Education´ (Amazon)











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